Countless Lab
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Try Framework

NewWho chooses what a world model builds

Countless ideas, from each
of us!

We research how a machine can propose ideas that are new, and right for the person asking.

Try Framework Read the research
Generated concept study: a blue enclosed civic hall and a red open cable cradle hang among industrial masts high above a city, with a separate public ground below.
The Unfinished AssemblyGenerated concept study

Framework

Think different, differently!

Try Framework
Framework’s Ideas page: a question box with Steve Jobs’s framework chosen and an Examples button under it, the finished example open below (Steve Jobs on a neighborhood coffee shop, with five tabs from Plain to Farthest), and a map of the fifteen ideas by how unusual each is and how well it fits.

Studio

Where an idea is drawn, built and argued with.

The studio
Generated picture of a huge pale building made of flared funnels, rings and ribbed shells around a dark round opening, standing on spreading legs in green countryside with a stream, a road and small figures at its foot.
SingularityGenerated from the 3D model
View of the 3D model of the same building on a plain ground: the same funnels, rings and ribbed shells in pale grey, with timber-coloured galleries inside the openings.
Singularity3D model

Research

What we have measured about models, ideas and taste.

The findings All 21 papers

Write to us

info@countlesslab.com